theHockeyNet.com | Advertising Media Kit

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theHockeyNet.com | Advertising Media Kit

Are you interested in bringing hockey fans to your web site or selling a product / service to our audience? If so, thehockeynet.com would like to assist you in achieving your online sales and marketing goals. Whether you are selling a product or marketing a service, we will provide you with the results you are looking for at a low affordable rate.

Advertising Information:

Description: thehockeynet.com is a hockey only portal that offers its users the latest Hockey news and information from ALL of the major online sports sites as well as top notch hockey card collecting information.

Psychographics:

All most all of site users are Hockey fans; 70% of which have already purchased online before and more then half say they plan to purchase online again within the next few months. Users demand the most up to date information and are very loyal to thehockeynet.com [information from a 2005 user base survey]

Demographics:

Primary Audience: Median age of 39, median annual income of $62,000, 75% Male; 25% Female
Search Engines: We are listed with all major search engines including Google, MSN, Yahoo, AltaVista and others.
Primary Traffic: Most of our web traffic comes from North American IPs and is about 75%, of our hits, Our International audience varies from month to month and includes several European and Asian countries.

Note: Contact mefor up to date images and stats.

Our traffic took a large slide during the NHL lockout but as you can see by these graphs it is coming back exponentially.

Advertising/Marketing Opportunities:

We offer several different advertising options including text links, Google Ads, PPC Adbrite Ads, banners and sponsored e-mail newsletters.
We support 468 x 60 Full graphic and flash banners that rotated on each page of the site for increased visibility and click-thru rates, We can also accommodate 125 x 125 buttons,125 x 60 buttons, and 88 x 31 micro buttons

Banner Assistance:

Need help with a banner? No problem, we will help design one that will generate a very high click-thru rate!